What are you doing this Wednesday, November 18th? Well, if you are in the Bay Area and interested in hearing about video advertising from a group of Silicon Valley leaders in the space, join us for the Online Video ROI Council breakfast! Send an email to rsvp@break.com. Hope to see you there!
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Hi Break followers-
Today we wanted to share David Lieberman’s great write-up on Web TV in USA Today, which mentions Break Media and CTO, Nick Wilson! Here are the highlights:
For the online version, click here: http://www.usatoday.com/tech/news/techinnovations/2009-11-13-1Awebtv13_CV_N.htm.
You can also download the full article from the Break website http://breakmedia.break.com/.
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Jonathan Small, VP Creative Lab and Editorial, talks about viral videos on the Web.
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Thursday, November 19th / 8:00pm - $14
Check out the 1st quarterly “Break.com Improv Night” next Thursday, November 19th, at 8pm for an outstanding line-up of Comedic talent:
Host: Matty Sumida
8:05 Mike Polk
8:15 Nice Peter
8:25 Chad Zumock
8:35 Nikki Lynn Katt
8:45 Matt Braunger
9:00 Danny Bhoy
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I am excited to announce today that Break is continuing its expansion into the Canadian market with the addition of Richard Han and Benjamin Briggs, Canada Sales Directors.
Prior to joining the team at Break Media, Benjamin Briggs was an Advertising Director for Heavy.com and Richard was an Online Account Executive for the WWE.
“We recognized the need to respond to the strong growth of the video market in Canada and the marketplace’s need to be able to work with us, a leader in reaching the young male demographic,” says Andrew Budkofsky, SVP of Sales and Partnerships, Break Media. “We’ve been able to partner with gaming companies, theatricals, cell phone providers and automotives.”
This international push is in response to growing advertiser demand for Break’s innovative ad formats and ability to deliver to the desirable male 18-34 demographic.
Advertising partners that we are already working with in Canada include:
Toronto Blue Jays
Maple Pictures
Toshiba
Microsoft
Molson
Universal
Cadbury
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Today, Break.com made a joint announcement with partner, Yoostar, the revolutionary home entertainment system that allows users to star in their favorite movie and television scenes. Break.com and Yoostar made a special stop on the Yoostar Casting Tour in Los Angeles, CA. The event, held at Santa Monica’s 3rd Street Promenade, was a huge success and drew a large crowd of Hollywood hopefuls.
The Yoostar Casting Tour Contest, sponsored by L’Oreal Paris and Coke Zero, allows entrants to create and submit a performance using the Yoostar system, which allows you to insert yourself into a scene and act alongside or replace the original actors. The tour began in September in Boston, MA, visiting campuses and malls across the nation.
The Top 10 performances from this joint Los Angeles event will be uploaded to a special Yoostar contest site on Break.com where the tour stop winner will be selected by Break.com users. A panel of judges, including celebrity Jamie Kennedy and Break.com’s VP Creative Lab and Editorial, Jonathan Small, will select winners from all tour stop finalists. Prizes include:
Here is a live shot from the event of two of the Break.com hosts trying out the Yoostar entertainment system.
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